Litigation PR

Litigation PR is increasingly important for our clients and we are frequently involved in providing litigation PR around international commercial disputes, particularly those with a UK High Court dimension.

We fully understand the rules about what can and cannot be said while complex litigation is in progress, and how best to handle your reputation post-judgment. Here, commentators are quick to pass their own judgment and we help our clients to ensure that their message is heard.

Complex litigation is highly nuanced and making your best case often involves saying the right things at the right time – and remaining silent when necessary. We help our clients through this labyrinth and give them an effective communications strategy before, during, and after litigation.

Read our in-depth thoughts on Litigation PR here.

We provide defence PR for criminal litigation, as well as PR support for complex commercial disputes. We help our clients to shape public opinion and to frame arguments within the public discourse so that the points at issue are seen by the media and the judiciary in the most favourable light.

Promoting judgments and group actions

Our work ranges from dealing with the impact of a judgment being handed down or more generally, dealing with clients’ reputation in getting their points across, often without mentioning any names. We can help to contribute to public opinion surrounding an individual client’s issues in how a judgment is received and interpreted.

One growing area of litigation support in which we have experience is group actions as they become more frequent in the UK. Our work in this area can involve getting a media message across to encourage plaintiffs to come forward and be part of group actions. Recently, Maltin has worked on a number of claims against VW over the emissions scandal. Elsewhere, we have been involved in HBOS litigation, RBS litigation, and LIBOR litigation among other high-profile cases. In dealing with such big cases, we deliver very targeted messages to specific audiences.

We frequently work with litigation funders and leading litigators to handle media relations around UK and international court actions, arbitration proceedings and general commercial disputes.

Increasingly, these disputes are asymmetric in that they bring to bear all the reputational tools at the client’s disposal to make their points both commercially and before the courts. We are regularly engaged to rebut the results of PR campaigns designed by our clients’ adversaries to improperly influence proceedings.

We also design and implement global PR strategies to proactively support our clients’ position and cases. We use the full range of messages, journalist relationships and command of narrative to give our clients the best chance of success.

We are also adept at setting out the grounds for appeals to our clients’ key audiences and stakeholders, as well as maintaining long-term mood music campaigns.

Private Investigations

We have an asymmetric approach to litigation PR and reputation management, which sometimes involves the developing of assets to leverage both PR support for its clients and hard-hitting factual attacks against the other side.

Private investigations are increasingly used as weapons of war in international commercial litigations and our network of investigative journalists and forensic accountants creates a powerful research platform to conduct private investigations which promote the wider legal and PR strategy.

Case studies

Most of our litigation PR work is highly confidential but we are pleased to highlight a selection of matters below: