Maltin PR achieves PR industry gold standard
PRCA Member Maltin PR has achieved their Communications Management Standard – the gold standard of service for the PR industry.
The internationally recognised Communications Management Standard (CMS) is the industry’s quality certification system for public relations firms. The Standard is an assurance to clients that Maltin PR adheres to strict quality standards in management, communication and service delivery.
The CMS is an independently-audited set of eight tests which a consultancy must pass as a member of the Public Relations Consultants Association. It combines elements of ISO 9000 and Investors in People with criteria specific to the public relations industry.
Francis Ingham, PRCA Director General, said: “Well run businesses consistently deliver the results clients are looking for. The Communications Management Standard was developed specifically to ensure that PRCA members have the systems and structures in place to meet and exceed clients’ expectations. The Standard has been so successful that is has now been adopted in 17 countries around the world.”
Maltin PR is one of over 350 PRCA agency members based throughout the UK. These consultancies are of all sizes, working for clients in all business sectors. The PRCA also counts in-house teams and individuals as members. In total, 12,000 PR professionals are members of the PRCA.